Privacy Policy

Last updated: December 15, 2025

Rugged Gear Guide (“we,” “us,” or “our”) operates https://ruggedgearguide.com (the “Site”). This Privacy Policy explains how we collect, use, and protect information when you visit or interact with the Site. By using the Site, you agree to the practices described below.

1. Information We Collect

1.1 Automatically Collected Data

When you visit the Site, certain information may be collected automatically, including:

This information is collected through cookies, pixels, and similar tracking technologies.

1.2 Affiliate Link Tracking

The Site contains affiliate links to third-party retailers, including Amazon. When you click an affiliate link, the retailer may place tracking cookies to record that the referral came from this Site. This allows us to earn a commission if you make a purchase, at no additional cost to you.

We do not receive personal information such as your name, address, or payment details from these retailers.

1.3 Optional User-Submitted Data

If you voluntarily submit information through a contact form, email, or future interactive features, we may collect your name, email address, or message content. This information is used only for the stated purpose, such as responding to inquiries.

We do not sell, rent, or trade personal information.

2. Cookies and Tracking Technologies

The Site may use cookies to improve website performance, analyze traffic, support affiliate commissions, and remember user preferences. You may disable cookies through your browser settings, though some features of the Site may not function properly.

3. Analytics Tools

We may use third-party analytics tools, such as Google Analytics, to understand how visitors use the Site. These tools may collect anonymized data such as IP address, browser type, and time spent on pages.

Learn how Google collects and uses data: Google Privacy & Terms

Opt out of Google Analytics: Google Analytics Opt-out Browser Add-on

4. Affiliate Disclosure

The Site participates in affiliate programs, including the Amazon Associates Program, which allows us to earn fees by linking to Amazon and other retailers. Clicking an affiliate link does not change the price you pay.

5. Third-Party Links

The Site may contain links to external websites we do not control. Once you leave our Site, this Privacy Policy no longer applies. We encourage you to review the privacy policies of any third-party sites you visit.

6. Children’s Privacy

The Site is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will delete it promptly.

7. Data Security

We use reasonable administrative and technical safeguards to protect information collected through the Site. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

Depending on your location, you may have the right to request access to your personal data, request deletion, or opt out of certain tracking. You may contact us using the information below with any questions or requests.

9. Updates to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date will always reflect the most recent version. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.

10. Contact Information

If you have questions about this Privacy Policy, you may contact us at:

contact@ruggedgearguide.com

11. Amazon Content Notice

CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON. THIS CONTENT IS PROVIDED “AS IS” AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.